Like, I saw this thing about LVMH actually *showcasing* the artisans. Seriously? That’s kinda cool. Usually, it’s all about the big name designer, but these guys are actually giving props to the people making the magic happen. That Loro Piana approach…it’s super-ultra-luxury, if you know what I mean. It’s not just expensive for the sake of being expensive.
And the fabrics? Forget about it. Extra-fine wool, cashmere, vicuña… it’s like they’re not even *real* materials. I mean, wool is wool, right? But Loro Piana’s wool? It probably feels like freakin’ clouds. Or maybe unicorns. Okay, I’m getting carried away. But seriously, it’s *that* good. I think. I haven’t actually *touched* it, but you get the gist.
What’s also interesting is they started as a textile mill. They were exporting this high-end stuff everywhere – Europe, Japan, the Americas. That’s some serious dedication, starting from the ground up. Not just jumping in as a flashy brand. That’s what makes them so precise I guess. They KNOW their stuff.
Then there’s the whole “silent luxury” thing. No huge logos screaming “LOOK AT ME I’M RICH!” It’s more… understated. It’s for people who *know*, you know? The kind of people who don’t need to shout about their wealth. Which, let’s be honest, is way classier. Like that Open Walk Ankle Boot Suede Dark Green… sounds amazing, but probably not something that screams “money.”
And those shoes! Oh my god the SHOES! “Made with the highest precision from the most exclusive materials, with attention to quality, comfort and Italian craftsmanship.” Like, come ON! Just describing that makes me want to drop everything and move to Italy to learn how to make shoes. Weatherproof *and* comfortable? That’s a miracle.
I saw this Instagram post, too. Apparently, a lot of the collection is influenced by the brothers Sergio and Pier Luigi Loro Piana. I don’t know much about them, but it said something about their “unique style.” So, it’s like they are staying true to the family heritage, which is, again, part of that high precision thing.
Fall/Winter 2020/2021 Collection… they were all about “ease and precision.” How do you even *do* that? I guess that’s where the “malleable wardrobe of luxuriously simple, easy to interpret pieces” comes in. It’s simple, but not *too* simple. Like, you can tell it’s expensive, but it’s not trying too hard. It is really cool.
